MASTER IN INTELLECTUAL PROPERTY AND DIGITAL INNOVATION

XXIX
Magister Lvcentinvs

The Master

The Magister Lvcentinvs (ML/LLM), Master in Intellectual Property and Digital Innovation at the University of Alicante is addressed to university graduates who wish to train and/or update their knowledge in the field of intellectual property and digital innovation (trademarks, patents, designs, copyright, competition law and digital market).

The programme initiated in 1994 as an academic response to the designation of Alicante as the seat of the former OHIM, currently the European Union Intellectual Property Office (EUIPO), the competent body for the registration of trademarks and designs in the European Union. Today, more than two decades later, the Magister Lvcentinvs is one of the most prestigious European programmes in this field and students from all European countries, as well as from other countries such as Latin America, Russia, China and the United States have attended its courses.

Modules

MODULE I

PATENTS,TECHNOLOGY TRANSFER AND DIGITAL INNOVATIONS

  1. Patent System: Institutional and substantive aspects
  2. National Patent System: USA, China, Spain
  3. The European process of granting (EPO) and PCT
  4. Exploitation of patent rights
  5. Patent drafting and filling strategies
  6. Other technical creations. Patent protection. Trade secrets
  7. Biotechnology, pharmaceutical and other innovations in relevant sectors
  8. Innovations of the digital market and its implications: Software protection, Artificial Intelligence, big data, blockchain, electronic signature, data protection

SHORT DESCRIPTION

Study of the legal regime of patents in national, European and international legislation. Special attention will be granted to innovations in the digital market and the effects of the use of disruptive technologies such as Artificial Intelligence, big data, blockchain, the use of electronic signatures and data protection regulations.

MODULE II

TRADE MARKS AND DESIGNS

  1. Trade Marks
    1.1. National, European Union and International trademarks
    1.2. Registration process (OEPM, EUIPO, WIPO)
    1.3. Trade mark protection
  2. Other distinctive signs (trade name and domain name)
  3. Designs
    3.1. National, Community and International Design
    3.2. Registration Process (OEPM, EUIPO, WIPO)
    3.3. Design protection
  4. Transfer and licensing of intellectual property rights
  5. Infringement of distinctive signs and designs in the digital market
  6. Intellectual Property Alternative Dispute Resolution (ADR) (Arbitration and Mediation)

SHORT DESCRIPTION

Study of the regulatory regime in national, European and international legislation for distinctive signs and innovations for shapes that are essential for operators in both the physical and digital economic market, such as: trade marks, trade names, domain names and designs.

MODULE III

COPYRIGHT AND COMPETITION

  1. Copyright
    1.1. Copyright. In particular, copyright in the digital single market
    1.2. Artificial intelligence, copyright and competition
    1.3.Exploitation rights: protection, assignment and limits
    1.4.Collective management organizations
    1.5.Digital piracy
    1.6.International aspects of copyright law
  2. Competition Law, Advertising and intellectual property rights
    2.1. Competition Law, intellectual property and the digital market
    2.2. Distribution contracts and competition law
    2.3. Unfair competition law in digital ecosystems
    2.4. Legal regime of commercial advertising in the digital market

SHORT DESCRIPTION

Study of the regulatory regime in national, European and international legislation of the copyright of operators in both the physical and digital market and their interference with other rights. Special attention will be granted to copyright infringements in the online audio-visual industry, as well as to the legal regime of digital platforms.

MODULE IV

LEGAL REGIME OF PLANT BREEDING AND DISTINCTIVE QUALITY SIGNS

MODULE IV: LEGAL REGIME OF PLANT BREEDING AND DISTINCTIVE QUALITY SIGNS
  1. Legal regime of plant breeding 
    1.1.  Plant Varieties Regulations
    1.2. Plant patents
  2. Legal regime of quality distinctive signs 
    2.1.  Designations of origin and geographical indications
    2.2.  Collective and guarantee or certification trade marks
  3. . Other quality schemes and systems to protect quality (traditional specialties guaranteed, trade secrets, cultural heritage…etc.)

SHORT DESCRIPTION

Study of the national, European and international legal regime of intellectual property rights in the agricultural and food industry. Special attention will be granted to plant varieties, plant patents, and quality signs as geographical indications, collective and certification marks, other quality schemes, and advertising regulation as an essential tool for the protection of the different intellectual property rights.

Internship Program

At the end of each academic year, the Magister Lvcentinvs will elaborate a shortlist of students interested in participating in the internship programme and EUIPO and EPO will select candidates on the basis of this shortlist. Successful candidates are offered a paid internship agreement with EUIPO/ EPO for a period of 12 months. The Master also has agreements with different institutions, law firms and enterprises helping students to start their professional career.